The Master Data Platform

Unified data, 360° view of the customer, data visualisation, marketing activation, business data activation without limits...with reliable data, GDPR compliancy,
continuously.

  • Centralize your data in your Master Data Platform : all your data in real time and continuously in a single system dedicated to the governance of your data and its activation. For a unified and simplified management of personal data.  
  • The quality of your data is the foundation of your business. With a native Data Quality module, the Data Platform solves your data quality issues, so you can activate reliable data.
  • Your GDPR compliance is key. Our native GDPR module deals with aspects of the regulation, guaranteeing real-time compliance. Don’t take any risks with your compliance.

What is your challenge?

Discover which challenges a Master Data Platform can help you with.

Centralize your data in a 360° view

  • Manage all your data in real time and continuously in a single system dedicated to the governance of your data.
  • Visualize in a single interface all your brand touchpoints and historical data of your customer: profile data, contact points, interaction history, purchase history, subscribed offers, etc…
  • Discover truly unified and simplified management of personal data.

Have confidence in your data

  • As a prerequisite for a 360° customer view, consolidate all your customer data into a single repository, regardless of your data sources and volumes.
  • The Master Data Platform reconciles all your data (name, address, telephone, email, loyalty card, main shop, product purchase, etc.) with a native quality of data resulting from our 30 years of experience in personal data.

Reach full GDPR compliance

  • Whatever the data treatment or data activation, always keep in mind you are treating personal data. Keeping up the highest standards in terms of compliance and ethics is the best way to a trustful relationship with your customers.
  • Rely on the native GDPR module to help you reach full compliancy and risk control.

Activate your data

  • Set up customer analysis and predictions: define potential buyers, predict the best time to make an offer and turn predictions into action.
  • Define and implement automated customer journeys. Make sure feedback data loops back to your system to be responsive to any event.
  • Deploy any kind of business data activation you need: marketing, sales, after-sales, reporting, data insights, data visualization…

Do you want to know more about our Master Data Platform?

Deepen your knowledge

Tap into articles, analytics and trends

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